Vivek Paul

Founding Partner
Gatsvy Consulting [ 2009 – Present ]
• Working with Early Stage Start-ups in the Media-Tech sector through the India-US-SEA Corridor
• Accomplished 10 Business Plans resulting in 2 M&A’s, 4 Equity Investment Deals, 20 Strategic
Partnerships and 6 Product Launches
• C-Level engagement to assess problems & opportunities, design partnerships & product strategies
• Hands-On Content Strategist for large Value Added Services [ Telecom, eCommerce, Sports, Education
and Entertainment sectors ]
www.gatsvy.com
Senior Director and Interim Managing Director (India, South Asia)
migme [ 2015 – 2016 ]
• Implemented Social Media and Microblogging Platform’s Market Entry Strategy in India and South Asia
• Set-up Initial Team, Operating Business Structure, Strategic Partnerships (Content, Payment Gateway,
Devices, Telecom, Audience Development, Merchant Network), Govt. Regulatory Compliances check
Blockchain and Cryptocurrency Program
Stanford University [ 2020 ]
Director and Board Member
Canvas Talent Private Limited [ 2014 – 2019]
• A Talent Management and Artist Booking Business
• Instrumental in Fund-raise through Silva Screen UK and a successful Exit to Believe Digital in France
Co-Founder & Board Member
Farout Media Private Limited [ 2014 – 2017 ]
• Incubated an Innovations & Communitainment Focused Venture through an investment deal with Excel
Entertainment (Bollywood Studio)
• Introduced a new content monetisation business model in a ‘Pre-Paid Format’ engaging Artist-Fan Direct
• Delivered Strategic Partnerships with Google’s HWGO, Star TV, Viacom, Zee TV, Oxigen Wallet,
yepme.com, Radio City
• Achieved +60MN Fans, 1BN Campaign Impressions, 100MN Views, 1MN Music Transactions through
multiple campaigns
• Active participant in building Asia’s Largest Gender Equality Program [ M A R D ]
• Rolled Epidemic Sound’s Swedish Production Music Catalogue into Indian Advertising Market
Senior Director and Interim Managing Director (India, South Asia)
migme [ 2015 – 2016 ]
• Implemented Social Media and Microblogging Platform’s Market Entry Strategy in India and South Asia
• Set-up Initial Team, Operating Business Structure, Strategic Partnerships (Content, Payment Gateway,
Devices, Telecom, Audience Development, Merchant Network), Govt. Regulatory Compliances check
Director, Digital Business
Sony Music Entertainment [ 2011 – 2014 ]
• Orchestrated Sony Music’s first ever JV in India with Infibeam, the best innovation in Asia by Sony
Corporation
• Launched Hybrid Music App integrated in 15MN Xperia Devices, delivering +50% engagement
• Facilitated Indie Label Zomba’s launch and Created Indie Music Live Product ‘Live From the Console’ with
Oranjuice Entertainment
• Global Business Activation in India with Sony Music as lead partners [ Gracenote, Hed Kandi/MOS]
Director & Head of Mobile Devices
Soundbuzz & Motorola Mobile [ 2001 – 2009 ]
• Key Management Pioneering Digital Music in India, South East Asia & Australia
• Implemented Microsoft DRM and OMA DRM [1st in Australia-Asia and India]. Assisted in building 10MN
Songs, Video library for Mobile, Web & Retail distribution
• Launch Team of Moto Music and Exit of business to Motorola
• Facilitated Music Publishers entry in India – Warner Chappell, Fuji Pacific, Peer Music
• +30 Business Integrations across Internet, ISP, Telecom, Retail and OEM