Conducting observations with users is a key human-centred design methodology used to uncover unspoken needs and motivations. In this DLC Talks, hear our Industry stalwart Mr. Paul Sandip from the DLC Global Innovation & Design Thinking Committee talk about how you innovate by observing your everyday life. An industrial designer who designs everyday objects and has been practising design thinking for more than 2 decades and has created more than 700 products for his clients worldwide.